Here are 15 book TikTokers who take sponsorships and list a contact email, for authors and publishers looking for influencers to promote a book. Ten have 158,000 to 426,000 followers and five are micro influencers with 29,000 to 37,000. Nine are women, and most read romance, romantasy or fantasy, while a few cover horror, thrillers and classic literature.
15 book influencers and TikTokers who take sponsorships
| Creator | Followers | Avg views | |
|---|---|---|---|
Lauryn@lauryns_library · 304KPosts book hauls and trope recs alongside crafting and new-mom videos | 304K | 126K | la•••@gm•••.com |
Jaimee Johnson@thtgrlreads · 394KRecommends romantasy and fantasy books, with seasonal reading lists and series rankings | 394K | 95K | ja•••@gm•••.com |
Frederick Atkinson@frederick.atkinson · 426KDiscusses classic and literary fiction, from Jane Austen and Kafka to Ishiguro | 426K | 77.3K | ka•••@gr•••.com |
Tray Reads@trayreadthat · 245KReviews books and makes reading skits, including videos on banned books | 245K | 52.6K | ia•••@tr•••.com |
Brandon Baker • baker.reads@baker.reads · 382KRecommends horror books and rounds up upcoming horror releases | 382K | 51.2K | ba•••@ic•••.com |
aves@averypaper · 167KMakes romantasy fandom videos about Sarah J. Maas and Fourth Wing | 167K | 36.1K | av•••@gm•••.com |
Smitty1423@vinopapi23 · 340KReviews books and shares TBR picks, from fantasy to East of Eden | 340K | 31.5K | sm•••@ke•••.co |
KistReadsBooks@kistreadsbooks · 240KPosts fantasy and history book lists, monthly wrap-ups and rapid-fire reviews | 240K | 18.6K | ki•••@gm•••.com |
Madi 🪩❤️🔥📖@madicantstopreading · 275KRecommends romance and romantasy books and posts book news and bookish skits | 275K | 17.8K | ma•••@so•••.com |
maddie@somenoveltea · 29.2KReads fantasy and romance, with publisher book mail and monthly wrap-ups | 29.2K | 12.3K | so•••@gm•••.com |
maddy 🧚🏼@maddyfaber · 36.9KPosts book hauls, reading vlogs and monthly wrap-ups | 36.9K | 11K | ma•••@lu•••.co |
Rachel@amodelwhosread · 158KShares fantasy, dark academia and horror book hauls and five-star reads | 158K | 9.8K | am•••@gm•••.com |
TheCozySpawnPoint@thecozyspawnpoint · 34.7KReviews thrillers and romantasy and covers Kindle and e-reader news | 34.7K | 9.6K | th•••@gm•••.com |
Ingrid 📚@thatbookgorl · 30KReads romance and romantasy, with book mail unboxings and bookstore visits | 30K | 5K | th•••@gm•••.com |
SummerGwen@summergwen · 29.6KReacts to romance and Sarah J. Maas books, plus some beauty hauls | 29.6K | 973 | su•••@gm•••.com |
Which creators fit which books
| If your book is | Start with |
|---|---|
| Romantasy or fantasy | @thtgrlreads, @averypaper, @somenoveltea |
| Romance | @madicantstopreading, @thatbookgorl, @summergwen, @lauryns_library |
| Horror or a thriller | @baker.reads, @amodelwhosread, @thecozyspawnpoint |
| Literary fiction, a classic or history | @frederick.atkinson, @vinopapi23, @kistreadsbooks (history) |
| Banned or challenged | @trayreadthat |
Before you reach out
Several creators here open book mail on camera, and a recent unboxing by @thatbookgorl tags Avon Books, Red Tower Books and Amazon Publishing. A mailed advance copy can become a video before anyone agrees to a review, and @thtgrlreads lists a PO box in the bio. The FTC's Endorsement Guides treat free products and "early access to a product" as material connections, even when the sender asks for nothing back (16 CFR 255.5). Put the publication date, any review embargo and a request to disclose the free copy in the note inside the parcel.
Questions people ask
Which BookTok creators have done paid partnerships with book brands?
@somenoveltea has posted a Book of the Month partnership marked #ad, and @vinopapi23 has made #ad videos for Audible.
Which of these book influencers are in the USA?
@maddyfaber is in Tampa, @madicantstopreading in Philadelphia and @vinopapi23 mostly in New York City. @thtgrlreads gets mail in Cary, NC, and @summergwen is US-based.
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