Here are 25 running influencers on YouTube who take sponsorships, from shoe and GPS watch reviewers to marathoners and ultrarunners who film their own training. Twelve are based in the UK, nine in the US and four in Canada or Australia. Twenty have fewer than 100,000 subscribers, and two are professional runners.
25 running YouTube channels that take sponsorships
| Creator | Subscribers | Avg views | |
|---|---|---|---|
Ben Parkes@BenParkes · 369KLondon coach with a 2:25 marathon PB reviewing shoes he buys | 369K | 148K | be•••@me•••.com |
Ben Is Running@BenIsRunning · 158Ktraining and race-day vlogs from a 14:31 5K runner, plus shoe tests | 158K | 50.5K | am•••@gm•••.com |
Jeremy Miller@jeremy.miller · 377K100-mile races, UTMB and a full trail running gear setup | 377K | 42.1K | je•••@gm•••.com |
Matt Fox | Sweat Elite@sweatelite · 146K2:18 marathoner and coach testing super shoes, including Chinese racers | 146K | 26.3K | ky•••@sm•••.com |
Dave Does Fitness@DaveDoesFitness · 13.6KGarmin, COROS and Suunto watch reviews, plus a sub-3 Chicago build | 13.6K | 22.8K | co•••@da•••.com |
Rory Linkletter, OLY@LinkletterRory · 18.8KCanadian Olympic marathoner for Puma vlogging championship races and training | 18.8K | 19.6K | Ro•••@ya•••.com |
The Random Runner@TheRandomRunner · 14.9KScottish ultramarathons and trail adventures, with honest running gear reviews | 14.9K | 14.7K | th•••@gm•••.com |
Morgan McDonald@MorganMcDonaldisaChicken · 22.5KOn-sponsored pro chasing a sub-13 5K, with training-week vlogs | 22.5K | 12.7K | mo•••@ho•••.com |
Calum Goddard@calumgoddard · 17.3Kweekly vlogs of a coached marathon block, plus triathlon and podcasts | 17.3K | 12.5K | ca•••@co•••.com |
The Welsh Runner@TheWelshRunner · 21.6Ksub-elite runner and coach's race vlogs, from parkrun to Berlin | 21.6K | 11.6K | ma•••@th•••.com |
Runs with Emily@Runswithemily · 21.1Kslow runner's relaxed half marathon training and run/walk sessions | 21.1K | 10.4K | em•••@ru•••.uk |
EDDBUD@EDDBUD · 67.9KSouth West England runner comparing super shoes and finding shoe bargains | 67.9K | 8.6K | ed•••@gm•••.com |
Run4Adventure@Run4Adventure · 70.2KUK trail and ultra races, European road trips and trail shoe reviews | 70.2K | 7.5K | he•••@ru•••.uk |
Film My Run@FilmMyRun · 61.5K180-marathon runner filming ultras, UTMB analysis and trail kit reviews | 61.5K | 7.5K | sa•••@my•••.uk |
FORDY RUNS@FordyRuns · 58.4KUK Athletics coach's shoe reviews, deal roundups and marathon vlogs | 58.4K | 6.9K | he•••@fo•••.com |
Ryan Clayton@RyanClaytonFilms · 16.6Kfilmed ultrarunning series, from Black Canyon 100K to Western States training | 16.6K | 6.8K | ry•••@ry•••.media |
The FOD Runner@TheFODRunner · 40.2KForest of Dean runner's half marathon build, with shoe and watch reviews | 40.2K | 6.5K | fo•••@gm•••.com |
Sota Maehara RUNNING@SotaMaehara · 18.9KAustralian runner's training tips, race pacing and COROS watch setups | 18.9K | 6.3K | le•••@ho•••.com |
HellahGood@HellahGood · 294Kdaily run streak since 2017, now weekly marathon training vlogs | 294K | 6.1K | tr•••@gm•••.com |
Flora Beverley@FloraBeverley · 52.8Kultramarathon training and races, from 50K to 200km in the Dolomites | 52.8K | 5.8K | ha•••@wm•••.uk |
Running With Dusty@RunningWithDusty · 10.8Krunning-store owner's high-mileage shoe reviews and brand buying guides | 10.8K | 4.4K | du•••@gm•••.com |
Alastair Running@alastair.running · 20.9Kroad and trail shoe reviews, from daily trainers to carbon super shoes | 20.9K | 3.7K | he•••@tr•••.com |
Athletico@imathletico · 42.5KCanadian reviews of new road shoes, from Pegasus to budget super trainers | 42.5K | 2.6K | im•••@gm•••.com |
MidLife Runner@MidLifeRunner · 11.5Krunner who started at 40, now a coach, reviewing new road shoes | 11.5K | 2.6K | te•••@gm•••.com |
Rylee Jade@Ryleejadefit · 10.3KIllinois coach's marathon and 100-mile race vlogs | 10.3K | 2.4K | ry•••@gm•••.com |
Which creators fit which brands
| If you sell | Start with |
|---|---|
| Carbon racing shoes | Sweat Elite, EDDBUD, Ben Parkes, Alastair Running |
| Daily trainers | Fordy Runs, Athletico, Running With Dusty, MidLife Runner |
| Trail shoes and ultra kit | Run4Adventure, The Random Runner, Film My Run, Jeremy Miller |
| GPS running watches | Dave Does Fitness, Sota Maehara, The FOD Runner |
| Gear for beginners | Runs with Emily (slower runners), MidLife Runner (started at 40) |
Before you reach out
Runners don't race in gear they haven't trained in, and the Austin Marathon tells its runners to "Break in your shoes at least 3-4 weeks before your event." Several creators here film a race build as a series, such as The FOD Runner's 69:30 half marathon videos and Sweat Elite's attempt at 2:15 in the Melbourne Marathon. Ask each creator for the date of their next race, and get race shoes, gels or a watch to them at least a month before it, so your product shows up in the long runs as well as on the start line. Alastair Running tests each shoe in a US men's size 9, so send that size.
Questions people ask
Where can I find running YouTubers in the UK?
Ben Parkes, Ben Is Running, The Random Runner, Calum Goddard, The Welsh Runner, Runs with Emily, EDDBUD, Run4Adventure, Film My Run, Fordy Runs, The FOD Runner and Flora Beverley run UK channels.
Which running YouTubers are professional runners?
Rory Linkletter is a 2024 Canadian Olympian who runs marathons for Puma, and Morgan McDonald races for the On Athletics Club. Both are sponsored by shoe brands, so pitch them something other than shoes.
Which female running influencers take sponsorships?
Flora Beverley, Emily of Runs with Emily and Rylee Jade are women. Rylee Jade, an Illinois coach, has finished three 140.6-mile triathlons and ten marathons, and Emily also posts as @runswithemily on TikTok and Instagram.
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