Here are 19 SaaS and B2B YouTubers who take sponsorships and list a contact email. Between them these B2B SaaS influencers teach accounting, CRM, cold email, no-code, Notion and Shopify tools to small business owners, agencies and accounting firms, and 16 of the 19 are micro influencers with 13,200 to 90,300 subscribers.
19 SaaS and B2B influencers who take sponsorships
| Creator | Subscribers | Avg views | |
|---|---|---|---|
ethercycle@ethercycle · 302KShopify Plus expert's show on ads, subscriptions, shipping and Shopify updates | 302K | 21.2K | ju•••@et•••.com |
Aurelius Tjin@AureliusTjin · 563KCanva, Stan Store and Gumroad tutorials for one-person online businesses | 563K | 20.5K | pa•••@au•••.com |
Accounting Firm Coach with Jason Staats@jasoncpa · 52.9Kaccounting firm owner's reviews of QuickBooks apps, tax software and firm tech | 52.9K | 19.9K | ja•••@rl•••.io |
SaaS Master@SaaSMaster · 43Ktutorials for SaaS, WordPress and hosting tools, including self-hosted Notion alternatives | 43K | 10.7K | si•••@gm•••.com |
Jasper Aiken@jasperhighlevel · 42.7KGoHighLevel services and website selling for one-person marketing agencies | 42.7K | 9.2K | ja•••@gm•••.com |
Lead Gen Jay@leadgenjay · 90.3Kcold email setup and tools such as Instantly, Smartlead and Apollo | 90.3K | 8.2K | ja•••@ot•••.com |
Bootstrap Biz Advice@LaShondaMBrown · 109KCanva Verified Expert's tutorials on Canva, Flodesk emails and staff scheduling software | 109K | 5.8K | pa•••@la•••.com |
The Bookkeeping Shop® by Veronica Sagastume@TheBookkeepingShop · 16.5KQuickBooks Online training and client-getting advice for new bookkeeping businesses | 16.5K | 5.1K | in•••@th•••.com |
ItsKeaton@ItsKeaton · 83.3Krunning a white-label GoHighLevel SaaS and finding agency clients | 83.3K | 4.5K | kw•••@it•••.com |
The Organized Notebook@theorganizednotebook · 24.9KNotion Ambassador's tutorials on client portals, permissions, planners and new features | 24.9K | 3.7K | or•••@gm•••.com |
Automate All the Things@AutomateAlltheThings · 13.8Kweekly expert sessions on Airtable, Zapier, Webflow and no-code automation | 13.8K | 3.5K | ak•••@gm•••.com |
Dave Swift@dave-swift · 34.1KAppSumo lifetime-deal reviews of scheduling, course platform and sales call tools | 34.1K | 3.2K | da•••@cl•••.com |
Phil Pallen@philpallen · 75.3Kbrand strategist reviewing small-business apps like Omnisend, Klaviyo, Granola and Criteo GO | 75.3K | 2.5K | ph•••@ph•••.co |
Dominic Baptist@dominicbaptist · 35.9KGoHighLevel client onboarding, lead systems and AI features for agencies | 35.9K | 1.3K | se•••@gm•••.com |
accountant_she@accountantshe · 31.3KUK accountant's Xero payroll and receipt tutorials, plus business finance advice | 31.3K | 1.2K | bo•••@ne•••.com |
HubShots Show@HubShots · 13.2Ktwo HubSpot partner agency CEOs on workflows, forms and meeting tools | 13.2K | 805 | ia•••@hu•••.com |
IT With Carlos@itwithcarlos · 31.6KMicrosoft 365 and Google Workspace setup and security for small businesses | 31.6K | 735 | in•••@it•••.com |
Marketing Island@MarketingIsland · 44.4KSysteme.io reviews, landing page builder comparisons and web hosting tutorials | 44.4K | 585 | bi•••@ma•••.com |
Josh Hall@JoshHallco · 38Kweb design business coaching, with Divi and WordPress maintenance tool picks | 38K | 245 | jo•••@jo•••.co |
Which creators fit which brands
| If you sell | Start with |
|---|---|
| Accounting and bookkeeping software | accountant_she, The Bookkeeping Shop, Jason Staats (accounting firms) |
| CRM and sales tools | HubShots Show (HubSpot), Lead Gen Jay (cold email), Dominic Baptist (GoHighLevel) |
| Marketing agency software | Jasper Aiken, ItsKeaton, Dominic Baptist, Marketing Island |
| No-code and productivity apps | Automate All the Things, The Organized Notebook (Notion), IT With Carlos (Microsoft 365), Dave Swift |
| Email, design and storefront tools | Bootstrap Biz Advice, Phil Pallen, Aurelius Tjin, ethercycle (Shopify stores) |
Before you reach out
Several creators here already earn from the software they teach. Bootstrap Biz Advice says the links in its video descriptions are typically affiliate links, and Dominic Baptist and ItsKeaton both say they make money with GoHighLevel. If you pay a flat fee, it sits next to offers like HubSpot's affiliate program, which pays "30% monthly recurring commission for up to one year and a 180-day cookie window." Put your commission rate, how many months it recurs and how long your referral window lasts in the brief.
Questions people ask
Which of these B2B YouTubers are run by women?
Rachel runs accountant_she, Veronica Sagastume runs The Bookkeeping Shop and Sara runs The Organized Notebook.
Which SaaS YouTubers here are based outside the US?
Rachel's accountant_she is based in the UK, IT With Carlos and Automate All the Things are in Canada, and HubShots Show is in Australia. Aurelius Tjin is Australian but lives in Spain.
How many views do B2B micro influencers get?
Jason Staats averages 19,900 views a video with 52,900 subscribers, and SaaS Master averages 10,700 with 43,000. Phil Pallen's Shorts average 29,955 views, against 2,500 for his longer videos.
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