Find YouTube influencers for your brand
Describe the influencers you want to sponsor in one sentence and get up to 5,000 channels that fit, best first. Keep the ones run by a person who has done sponsored posts, and see which list a business email.
How YouTube niche search works
Describe the channels you want
Write one sentence, in any language. For example: “Home espresso gear reviewers in the US.”
Add filters if you need them
The same filters as Find similar channels: size, country, language, email and video style.
Get channels ranked by fit
Each channel gets a score from 0 to 1, and the best fit comes first.
Save, share or export
Save results to a list, share a read-only link with your client, or download a CSV.
How brands find YouTube influencers this way
Planning a first sponsorship
You know the kind of influencer you want but can’t name one.
Wanting a person on screen
You want an individual creator with a face and a voice, and a company channel won’t do.
Looking for sponsorship experience
An influencer who has worked with brands already knows what a brief looks like.
Fitting a budget
Your fee only covers channels of a certain size.
Getting ready to write
You need the business email behind each channel you keep.
Filters for niche search
- Size
- Subscribers, total views, number of videos, average views on recent videos and Shorts
- Country
- Only these countries, or leave some out
- Channel
- Verified, family friendly, lists a business email
- Creator
- Run by a person or a brand, gender, language, monetized, sponsored posts
- Video style
- Made by real people, AI or faceless, creator on camera, presenter age, format, production, lighting, where it’s filmed, children or pets on camera
- Leave out
- Creators on your lists, so you never pay for the same channel twice
What you get for each channel
- Relevance score
- From 0 to 1, showing how well the channel fits your description
- Profile
- Name, handle, link, description, avatar, country, join date, tags, last upload
- Reach
- Subscribers, total views, number of videos, average views on recent videos and Shorts
- Channel
- Verified, family friendly, lists a business email
- Creator
- Run by a person or a brand, gender, languages, monetized, sponsored posts
- Video style
- Creator on camera, presenter age, format, production, lighting, where it’s filmed, children and pets
Advanced insights
- Audience credibility
- A percentage with a verdict: Excellent, Good or Watch out
- Who follows
- The share of followers who are real people, influencers or suspicious accounts
- Engagement score
- Rated from Excellent to Very low against creators of the same size
- Recent posts
- How their latest posts did against their own average
- Audience
- Gender, age, top countries and languages
- Content mix
- The share of each post format they publish, such as short videos, long videos or live
- Linked accounts
- Their accounts on the other platforms, with each account’s profile
How to write a good description
Pair it with
Creator lists made with Search by topic
More ways to use Search by topic
Related searches
Find YouTube influencers FAQ
How do I find YouTube influencers for my brand?
Describe the influencers in one sentence, such as “Beginner rock climbing channels in the UK”. You get channels that fit, best first, and filters narrow them by size, country, language and email.
Can I find YouTube Shorts influencers?
Yes. Set a minimum for average views on Shorts, separate from the one for long videos.
How do I get an influencer’s email?
Results show which channels list a business email. Run Get channel emails on the ones you keep to get the addresses.
Can I find small YouTube influencers?
Yes. Set a maximum for subscribers and a minimum for average views, so small channels that still get watched stay in the list.
Do I need a channel to start from?
No, you can describe the influencers you want, and once you have a few good ones, Find similar channels uses them as seeds to find more.
Describe the influencers you want to work with.
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